A “Letter To Reconnection With Old Clients” is a letter that you can use to reconnect with old clients. It is a way to reach out to old clients and let them know that you are still thinking about them and that you value their business.
In this article, we will share templates/examples/samples of Letter To Reconnection With Old Clients. These letters are designed to make it easy for you to write a letter that is personal and that will appeal to your old clients.
Rekindling Old Connections: A Letter to Reconnect with Valued Clients
Dear [Client Name],
I hope this letter finds you well. It has been a while since we last connected, and I wanted to take this opportunity to reach out and express my gratitude for your past business.
During our time working together, I was consistently impressed by your professionalism and the trust you placed in our services. Your feedback and support were invaluable to us, and we are eternally grateful for the opportunity to have served you.
Since our last interaction, we have continued to grow and evolve our offerings. We have expanded our team with talented individuals, invested in cutting-edge technology, and developed innovative solutions that we believe can add even more value to your business.
We understand that your needs may have changed over time, and we would be honored to discuss how we can once again support your goals. Whether you are looking for a specific service or simply want to explore new possibilities, we are here to listen and provide tailored solutions.
We value the relationships we have built with our clients, and we believe that reconnecting can be mutually beneficial. We would welcome the opportunity to schedule a meeting or phone call to catch up and discuss how we can collaborate once again.
Thank you for your time and consideration. We look forward to hearing from you soon.
Sincerely,
[Your Name]
How to Write Letter To Reconnect With Old Clients
Maintaining strong relationships with your clients is crucial for the longevity of your business. However, it’s not uncommon for connections to weaken over time, especially with clients you haven’t communicated with in a while.
1. Start with a Warm Greeting
Begin your letter with a friendly and personal salutation, such as “Dear [Client’s Name].” This sets a positive tone and shows that you value their past business.
2. Express Appreciation
Take a moment to express your gratitude for their previous support. Mention specific projects or services they utilized and how their business contributed to your company’s success.
3. Explain Your Purpose
Clearly state the reason for your letter. Explain that you’re reaching out to reconnect and explore potential opportunities for collaboration.
4. Highlight Your Value
Remind the client of your expertise and the unique value you can offer. Briefly summarize your company’s recent accomplishments or any new services you’ve introduced.
5. Offer a Call to Action
Propose a specific action you’d like the client to take, such as scheduling a meeting or discussing a potential project. Make it clear that you’re open to their availability and suggestions.
6. Use a Professional Tone
Maintain a professional and respectful tone throughout the letter. Avoid using overly casual language or slang. Proofread carefully for any errors in grammar or spelling.
7. Close with Encouragement
End the letter on a positive note by expressing your hope for a mutually beneficial relationship. Thank the client for their time and consideration.
FAQs about Letter To Reconnect With Old Clients
What should the tone of the letter be?
The tone of the letter should be friendly and professional. You want to strike a balance between being warm and inviting while also being respectful of the recipient’s time.
What should I include in the letter?
At the very least, you should include your name, contact information, and a brief explanation of why you’re reaching out. You may also want to include a brief update on your business or career, and a reminder of how you know the recipient.
How long should the letter be?
The letter should be brief and to the point. Aim for no more than a page in length.
Should I include a call to action?
Yes, you should include a call to action in the letter. This could be something like inviting the recipient to connect with you on social media, visit your website, or schedule a meeting.
What should I do if I don’t hear back?
If you don’t hear back from the recipient after a week or two, you can try following up with a phone call or email. However, don’t be pushy. If the recipient is not interested in reconnecting, it’s best to respect their wishes.